Clarify Your Michigan Job Search Targets Using the Goal-Value-Action Framework

Whether you’re just starting out on the job market or consider yourself a seasoned professional ready for a change of scenery, figuring out your next career move can be overwhelming. Before you can even get to the tactical stuff—like updating your resume and LinkedIn profiles, searching for job openings, and preparing for interviews—it’s important to have a strong idea of what you're seeking. Are you driven by a need for a challenge, more work-life balance, a better cultural fit, or something else?

To avoid the analysis paralysis that can come with weighing so many options, it helps to take a step back and think broadly about your goals and values. Once you determine what matters most in your decision, you can actionize it—like a go-to-market plan for your soul.

Get started with the Goal-Value-Action (GVA) Framework.

What is the Goal-Value-Action Framework?

The GVA Framework is a structured approach that guides you from broad aspirations to concrete steps. Here’s how it works (and here's where you can get the Goal-Value-Action Framework worksheet):

Start with Your Goal – At the center of the framework is your “north star,” the big motivation for your job search. This should be something meaningful, motivating, and specific.
Example: This might be “Flexibility” if you’re seeking work-life balance to enjoy more of Michigan’s great outdoors.

Identify Your Core Values – Surrounding your goal, define four key values that you want to shape your decisions and priorities. These values serve as guiding principles that keep you aligned with your goal—the “why” of your goal. 
Example: If your goal is “Career Growth” you might have values like, “Continuous learning” to reflect the importance to you of learning new skill sets, or “Connection” if your impetus for career growth is to network with more like-minded professionals in your industry.

Identify Actions – For each value, list specific actions you can take to bring your goal to life. These are the practical steps that ensure your search efforts move you forward. Resist the urge to list big actions—the most effective actions are the ones you can adopt consistently into your day or week.
Example: if your value is “Creativity,” some actions might be to spend 10 minutes per day journaling or making art.

Why the GVA Framework Works

A job search is more than just submitting applications—it’s about finding the right fit. Many goal-setting methods focus only on outcomes, and traditional pros and cons lists don’t account for multivariable decisions. The GVA works by connecting your goal to your values, making them more relevant and sustainable long-term. This approach helps maintain motivation, especially during the inevitable ups and downs of job searching.

Practical Tips 

Write It Down – This is one of those times when it most serves you to write the GVA out by hand. Print several blank copies, pour your beverage of choice (Michigan has some amazing roasters and brewers to make this part of the process extra enjoyable), and start drafting. 

Revisit Regularly – Perhaps the most critical component to the GVA is to revisit it frequently. Post it by your desk, in a notebook, on your fridge, or wherever will allow you to see it regularly. This will reinforce your commitment. 

Consult It – The GVA is a living document. Life changes and so may your priorities and actions—but your values should remain the same for the goal you’ve identified. When you find yourself at a crossroads, consult your GVA: which path is best aligned with your primary goal?

Final Thoughts

Making a career change can be a complex and emotional process. The Goal-Value-Action Framework provides a clear path to follow, ensuring that every step you take moves you closer to a job that aligns with your core values and aspirations. Whether you’re searching for your next Michigan opportunity or looking to grow in your current role, the GVA can bring you the clarity and purpose to navigate your career transition.

Author: Cassy Tefft de Muñoz is a native Michigander who calls the Upper Peninsula home. With over 15 years in the public and nonprofit sectors, she has extensive experience in international affairs, higher education, and community and workforce development. Cassy describes herself as an incorrigible intrapreneur who is just as likely to be found embarking down her favorite hiking trail with her dog, Tikka, as perusing a used bookstore.